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The Variety And Uses Of Clothing Labels

By Donald Johnson


A label can be used as a marketing tool or used to provide information about a product. In marketing, they depict the quality of the product which promotes sales to bring in more profits. Clothing Labels are used in labeling textiles and garments and are used by a variety of people from those who, stitch at home to the designers in the garment industry.

The labeling act as a spot for the designer to place their name and signature on the program. It is also used to show the size of materials, fabric and how to wash the cloth. It could either be through dry cleaning or hand washing. Some companies and schools also use the tag to place the name of the school or company on the cloth.

Different functioning labels are placed on different positions of clothes. On the inside part of the side of clothes is the wash care instructions label, the back inside part of clothes has the label showing size while for marketing purposes the brand name and signature by the designer or manufacturer are placed on the outside part of the cloth.

The tags are of different types depending on their function as described above. They are categorized as size tags, content tags, care tags and brand tags. The size labels show the size of the garment; content labels show the type of material of the cloth while the care tags show the owner the proper way to deal with washing the material. The brand tags show the manufacturer or designer.

Another means of categorizing the tags is through using the means used to display the information. It is of two types printed and woven. In printed tags, the information is printed onto the tag using a permanent ink. The material is often made of cotton or a synthetic material like polyester, nylon or satin to allow the ink printing.

In woven tags, the information is woven onto the tag which is made of either silk or damask. However, these materials are very expensive as compared to the other materials like cotton and other synthetics, leading to costly costs of production. Due to the high durability and long life of these tags, they can only be used in high-quality garments.

Another category of such tags is determined by the manner in which the label is attached to the clothes. In this category, they are of three types, stick-on, sew-on or iron on types. Sticking on tags is the fastest way of labeling, and they stay on even after frequent washing. Iron-on labels have a heat activated adhesive to stick onto the material. Sew-on tags are the most common.

Home designers find the tags very convenient for them as brand tags will help market your products after selling them to any client. Schools and companies can also apply to get the tags to label the garments belonging to the institution. Custom designs are also available for clients who want to have designs that are unique.




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